If you didn't already know, I have stick straight yet long lashes. It's a bit of a curse really because most mascaras out there don't hold a curl well. This is one of very few mascaras out there where I don't need to curl my lashes before I apply it and the lift stays for several hours.
I have some criticism for the product; first, the brush is massive and makes it very easy to dot mascara on your eyelids; second, it costs $20 and I don't notice any additional lash growth as the line promises. And one item that is a plus and a minus; this stuff stays on, through allergy eye tearing and also is impossible to remove (but that's what you get when you wear long-wearing products). I'm happy that it doesn't irritate my eyes, it doesn't flake or smear, it contains decent ingredients, the tube has a nice weight to it, and it's made in the USA. Honestly, I'd consider purchasing this with my own funds (this was a press sample).
I was looking up the price just now and noticed that Bloom is currently running a deal on the LashFood line. If you buy the LashFood Nano-Peptide Natural Eyelash Conditioner (reviewed here), you can get the LashFood Conditioning Drama Mascara FREE with purchase using code LASHFOOD.
So I've become surprisingly impressed with this product and have been reaching for it a lot over the other mascaras that I have currently open.
Disclosure: Received this for review purposes. Also referral link.