There had been talk that quite a bit of The Balm products, or theBalm per the packaging, had made their way to TJmaxx. Well, given that I love a bargain, I took a look and managed to find theBalm Balms Away Eye Makeup Break-Up cleansing balm. I don't think I've ever used one of these softer-solid oil based cleansers to remove my makeup, but I know they are quite popular (Egyptian Magic, straight coconut oil and Albolene are ones I've heard of).
Who could resist the retro packaging, the cute reusable tin or the price? It looks like I missed the majority of theBalm items as this was was on clearance for $8 (regularly $20 at Sephora). Thankfully, I visited a TJmaxx that locks away all of their makeup and skincare items in clear boxes that can only be opened at the cash wrap so everything is pristine (this also comes sealed for those wondering).
But a deal isn't a good deal at all if the product doesn't work. While the texture of this is quite emollient and a bit strange for me after using the cooling gel/lotion texture of the Makeup Forever Sens'Eyes, I was pleasantly surprised that this took off my Makeup Forever Smokey Lash Aqua mascara (which is the true test for makeup removers). I applied a small dollop of the Balms Away, massaged into the eye area for the recommended time frame (30 seconds), took a slightly wet cotton round and held it over the eye and wiped away and everything looked gone. But the true test was I then took a q-tip and applied some of the Sens'Eyes, expecting that there would still be a bit of black on the white tip. Nope. Nothing more came off.
After removing the balm, my eye felt as though it had a bit of residue but in a pleasant way. It felt as though I had applied eye cream that sunk in. Honestly, my eyes would probably prefer if I switched to this remover as my skin breaks in the line under my eyes which feels like a paper cut and is very painful if I'm not careful.
The packaging is absolutely adorable and even though the ingredient list doesn't have the most expensive ingredients (mineral oil is the first ingredient), the product is made in the US which gives me some assurance. Really, it's absolutely adorable and even if I don't repurchase as I prefer the texture and feeling of the MUFE, I'm definitely going to use this quite a bit this winter when I know my skin is going to crying for some much-needed moisture.